As a continuation of its New York Stories, DKNY shifts focus to cinema for its Spring 2025 Campaign, introducing Lila Moss as the new global face of the brand. In the campaign, shot by Mikael Jansson, Lila gives off main character energy in looks that are youthful yet elevated, and revisits iconic pieces from the DKNY archive and reinterprets them in a contemporary way. Featured in the campaign, the new DKNY Spring/Summer eyewear collection is inspired by the city that never sleeps, and this family of frames is made to keep up with life in motion. The latest sun and optical collection offers a youthful appeal with a sporty edge.