ZEISS introduces a new optical style in the Spring/Summer 2024 Beyond collection. Stemming from the brand’s utmost attention to detail and technical features, the rectangular frame showcases exceptional craftsmanship and timeless design, powered by Flexon memory metal to deliver durable, well-designed eyewear that is built to last. Embodying the best of the ZEISS brand and emphasizing refined looks that integrate cutting-edge technology, the latest optical style in the Beyond collection utilizes titanium and premium Flexon memory metal and is offered in rich satin colorations, giving a nod to signature aesthetic styling.
ZS24148
Featured in the advertising campaign, this retro-inspired high-tech optical frame features a rectangular shape with a bold brow line and milled profile. The combination of titanium construction and Flexon memory metal on the bridge and sleek temples allows the lightweight frames to be flexed, bent, or twisted and return to their original shape – perfect for all day wear. Flexon memory metal eyewear is more durable, lightweight and resistant than conventional metals, allowing wearers to confidently embrace every challenge without hesitation. Featured in the advertising campaign in Satin Blue/Light Gun, this style is also offered in Matte Black/Dark Ruthenium, Satin Brown/Light Gun, and Satin Khaki/Dark Ruthenium.
The ZEISS Spring/Summer 2024 collection is sold globally in selected specialty stores and ZEISS Vision Centers, as well as premium sun and optical retailers. *Not all products are available in all markets.